About the Journal :
Journal of Islamic studies and thought for specialized research, a magazine working in the field of intellectual reform and knowledge, as one of the pillars of the project of contemporary Islamic civilization.
The magazine seeks to be a port for scientists, thinkers, researchers and intellectuals to work hard to reform the Islamic thought and methodology at the nation level, exceeding the boundaries of language and region, to serve humanity as a whole in order to achieve the greater goal of promoting the levels of human thought at the global level.
The Journal of Islamic Studies and Thought for Specialized Research aims at providing high-quality scientific research in order to provide an excellent scientific material. It is useful for researchers, intellectuals and specialists to form a scientific reference in the process of achieving our vision. The magazine undertakes to communicate with researchers and writers from different walks of life to promote their research and articles. Including the scientific movement and intellectual efforts in the field of reform and promotion of the system of human thought.
This article deals with an significant issue on which advocacy research is based, which is reflected in the phenomenon of the concepts and principles of advocacy and the vim of the Prophet in its implementation, and its solution lies in the failure of many preachers in their communities as well as in guidance and invitation to others, since many of them do not know the concepts and principles of advocacy, The aim of this article is to clarify and define the concepts and methods embraced by the Prophet Muhammad (S.A.W.) in order to spread the appeal and its significance in achieving it, and how to solve the problems in its way so that proponents can gain from it in the modern era, and the researcher focused on the concise inductive approach; Therefore he concluded that the Messenger of Allah (S.A.W.) pursued a number of concepts and principles made him good favor of Almighty Allah (S.W.T) distinctive in his call, appropriate concepts and principles will reinforce and maintain inspiring souls, and the application of theories and techniques makes the demand for a vibrant and productive and continuous development.
Keywords: concepts, principles, Islamic advocacy, vim, application.